RUSH Camp is an annual camp for 6th-12th grade students in Daytona Beach, FL. The goal was to create a high-energy, edgy, trendy design that conveyed a 90s beach vibe. Involvement with this project included collaboration with the graphic designer to create the initial design, expansion of the design into a complete branding package including print and digital artwork and signage, collaboration with video contractors to create promo videos, marketing campaigns including print, social media, email, in-person promotions, and direction of the photography team to capture on-brand photos.

Photography Credits: Daniela Andujo
Graphic Design Credit: Joe Cavazo